MySpace is partnering with SimplyHired – which it works with in the US – to launch an online jobs channel in the UK, reports Mashable today. The UK version of MySpace will deliver a million job ads from SH, which aggregates jobs from thousands of sources. They say it’ll be bigger than Monster and Fish4jobs and SimplyHired expects to see 2 million jobs on MySpace UK by the end of
Whatever happened to Angel Gambino, she of "MTV 2.0"? Well she's been hired by Bebo to a new position of VP-music. Bebo is interested in rivaling MySpace in the music stakes. Until January this year she was VP commercial, strategy and digital media for Viacom in the UK, where she worked across 11 channels, and was previously controller of business development and emerging platforms at the BBC. Gambino announced the
Interesting times over at Pitch.tv, the mobile entertainment and community service from Pitch Entertainment Group. Pitch Mobile Social Network is a mobile service that takes the best of sites like Myspace, Flickr and Youtube and mashes them all into a single site you can access via your mobile or the Web. Tom Gordon a lead developer in this effort has been working on the project for the past 9 months,
Mobango, a site for publishing and sharing user-generated content for mobile phones claims it has experienced a 41% monthly growth in the amount of content being downloaded through its mobile portal across Europe, North America and Asia. This uptake has resulted, in part, from a 26% compounded monthly growth rate in the number of people using this function, says the firm.
Over half of Second Life users are watching less TV since becoming memebers of the virtual world, according to a new report. But clearly TV advertisers had better get moving into this new world, because the report from market intelligence house GMI found that just over half (56%) of users think Second Life is a good promotional vehicle. Only 16 percent say they would not be more likely to buy
Moblog.co.uk has relaunched its site with a new redesign and launched a moblog for mobile operator 3’s X-Series handset range. Co-founder Alfie Dennen says: “The new homepage is geared towards being more inviting to new users, whilst also being a much more easy way to discover new things happening on the site. One of the new elements is something we call “busyness”, which calls those posts which have the most
Nic Mitham at the K Zero blog (a marketing and branding company) has posted a map of all the real-world brands he could find operating in the virtual world of Second Life. It’s a hard-wired map which would well do with uploading to Flickr so that people could start to tag it with their own knowledge. This needs a little crowd sourcing… Here is the link to the big version.
Hamburg-based research firm Komjuniti has published the first extensive survey of Resident attitudes toward marketing in Second Life. MTV, Coke, Dell, American Apparel – they are all at it. The results [PDF] are that 72% of 200 respondents said they were disappointed with real world company activities in Second Life; just over 40% considered these efforts a one-off not likely to last. Only 7% of respondents in the Komjuniti study
The FT reports that social media sites with video, like YouTube and MySpace, will not earn as much in advertising as professional video sites. According to Screen Digest, the media analysis company, ad revenues on UGC sites will grow from $200m last year to $875m by 2010. But this will account for just 15 per cent of the total online video advertising budget. Arash Amel, Screen Digest’s senior analyst, says
Reaction is coming in on the Myspace decision to sell non-DRM MP3s from unsigned bands registered on the site. The Register: “We reckon it’s the record companies that should be more woried about MySpace than Apple at the moment, though. If so-called “MySpace phenomena” such as the Arctic Monkeys and Lily Allen continue to emerge through self-promotion and are given unprecedented direct selling access to their MySpace-addicted audience, where do