Or so says Tomi Ahonen on Communities dominate brands: Mobile as the 7th mass media is as much superior to the internet, as TV is to radio. Today at 2.7 billion mobile phone users, there are three times as many mobile phones as personal computers (and over a quarter of all internet access is already from mobile phones). There are nearly twice as many mobile phones as TV sets. Twice
So I got my Virgin Media customer pack today. They must be sending it to everyone who has ever touched Virgin (I had a Virgin mobile number once, plus I was on Telewest at one time). Clearly they are going for the whole "we'll simplify TV, broadband, phone and mobile for you" pitch. There is also a response mechanic: If you got to Knowfirst.co.uk you'll obviously have read their printed
Is LastFM about to announce a deal, possibly with US media giant Viacom? There was the odd whisper around the ’social music sharing’ startup at the Future of Web Apps conference this week in London – especially after their stellar presentation to developers and assorted VCs in the audience. Then we just heard this morning from a well-placed source that the deal was being hammered out today. DealBreaker.com has already
The University of Westminster’s New Media Knowledge (NMK) programme is taking applications from people who would like to speak or appear on a panel at its annual new media conference in June this year. I am a journalist helping to produce the content for this year’s event, and am the first point of contact for anyone wanting to appear on stage at the event (though NMK has final say). I’m
It’s now obvious that in order to promote a band these days you have to play online. MySpace was a ‘go-to’ place for a long time, although it is fast losing its cache as record companies start to – ethically or unethically – virally seed their own acts, sometimes even using robots to add hundreds of friends to an artist’s site or just employing people specifically for this task. And
Apple’s iTunes music software is not fully compatible with Vista, Microsoft’s newest operating system, says the BBC. Like we couldn’t have guessed…
So I got my Virgin Media customer pack today. They must be sending it to everyone who has ever touched Virgin (I had a Virgin mobile number once, plus I was on Telewest at one time). Clearly they are going for the whole "we'll simplify TV, broadband, phone and mobile for you" pitch. There is also a response mechanic: If you got to Knowfirst.co.uk you'll obviously have read their printed
So I got my Virgin Media customer pack today. They must be sending it to everyone who has ever touched Virgin (I had a Virgin mobile number once, plus I was on Telewest at one time). Clearly they are going for the whole “we’ll simplify TV, broadband, phone and mobile for you” pitch. There is also a response mechanic: If you go to Knowfirst.co.uk you’ll obviously have read their printed