mbites – Page 14 – Mike Butcher

mbites Podcast – Corporate Blogging – PR guff or PR savvy?

The mbites.com podcast this week looked at the relatively new phenomenon (at least in the UK) of corporate blogging: blogs run by firms and organisations both as a communications exercise and as a kind of customer relationship thing. We also touched on blogging ‘as publishing’. The guests (pictured above) were Tim Houghton, managing director of New Media Intelligence, and Dana Gornitzki, editorial consultant, journalist and contributor to the The Globe

Linklog – blogs/sites of note

Sometimes I am contacted by people who ask me to link to them and if I get time, and it seems OK, I will. Hence: The new blog from the editor of Brand Republic. Meanwhile, here’s Ajit Jaokar’s and here’s Helen Keegan’s (where a bunch of cool mobile links reside today).

Mobile communities – how to do it right

Kenetworks is a fantastic little mobile development agency in Stockholm who excited me about the potential for mobile to drive communities, and therefore communities to drive brands. Meeting Gustav Söderström in the bar of the Lydmar Hotel was great fun and he took me through, step by step, the service they have come up, which currently runs on Playahead, a huge youth community site in Sweden. There is a great

Blogging For Business went well

I went to Blogging For business yesterday. The event itself was well programmed, well thought out and cleverly promoted both by blogs and by the stirling efforts of organiser Matt Yeomans and Bernhard Warner (and conference firm Retail Events). If there was any glitch it was often with sections of the audience. Not that they were bad or stupid. More that they seemed to be coming to ‘the conversation’ about

Disintermediating the hotel industry

Canicrash.org is a new wiki site set up so that ‘entrpereneur bloggers’ visiting abroad can hook up with other bloggers to stay on a sofa. Quoting: “Can I crash?” is a project of Toothless Tiger initiated by Henriette Weber Andersen – who basically is a young female who is tired of busting her entrepreneurial budget when there is things (dinners, conferences, vacations) in other countries (or cities) she wants to

Create and they will come

Does the UK’s creative sector actually know how to make sense of the opportunities the Internet provides? I asked myself this question while chairing a panel about the opportunities for SMEs in the brave new world of “Web 2.0” last night. It was an event by Cass Creatives and InSync. Cass Creatives is a joint initiative from Cass Business School’s Department of Management working with iKnowHow, while InSync is a

Interview with Channel 4’s Jon Snow at Media Guardian Summit

Click to download a short interview with Jon Snow at the Media Guardian Changing Media Summit (see Mediabites.com for coverage). I asked him about his view that the media should collaborate with bloggers.

mbites Podcast: Digital music – how the fans and the bands are revolutionising the music business

The mbites.com podcast this week looked at how digital music is impacting both on music fans and the artists themselves. The guests (pictured) were Laura Lee Davies, former editor of Time Out magazine in London and a music journalist of 20 years experience, and Ben Drury, founder and managing director of 7digital.com, which provides digital downloading services to many leading brands and artists’ web sites. Download the MP3 file here

New event on IPTV

March 21, 2006
Mike Butcher
Blogs, General, mbites, mbites podcasts, Media, Mobile
0 Comments

I’m developing an event for New Media Knowledge on the new area of IPTV (Internet Protocol TV) on 25th May. I’ll be looking for speakers, participants, delegates and sponsors, so get in touch if you fall into any of those categories.

A pincer movement on the papers

A perfect online storm is gathering against newspapers, and the editor of The Guardian knows all about it. Alan Rusbridger spoke to the Royal Society of Arts in London last Thursday night on the subject “Newspapers in the age of blogs.” The Guardian’s editor is almost certainly unique amongst British newspaper editors as having regularly supped with start-ups and Web 2.0 companies in Silicon Valley. He is trying to figure

Category: mbites