After Feedburner, who?

Following the purchase by Google of Feedburner, one of the only other players in RSS advertising is Pheedo. This currently counts Transcosmos as an investor. Of course, here in the UK Fedafi -which at one point during the last year was put up for sale – should feel their future a little more secure now Google is effectively putting its stamp of approval on RSS adverts. One other point: Publishers

Google buys Feedburner to sell ads into RSS

No wonder Google has acquired RSS management service Feedburner. FeedBurner publishes feeds for PC World, Computerworld, Macworld, Reuters, USA Today, AOL, Newsweek and many many more big and small publishers. That means the bulk of the content from these sites passes through Feedburner, and what does Google love? Content and data, but especially eyeballs. According to TechCrunch (following an unconfirmed rumour on Vecosys) Feedburner is in the closing stages of

Google buys Feedburner to sell ads into RSS

No wonder Google has acquired RSS management service Feedburner. FeedBurner publishes feeds for PC World, Computerworld, Macworld, Reuters, USA Today, AOL, Newsweek and many many more big and small publishers. That means the bulk of the content from these sites passes through Feedburner, and what does Google love? Content and data, but especially eyeballs. According to TechCrunch (following an unconfirmed rumour on Vecosys) Feedburner is in the closing stages of