Consumers are abandoning fixed line phones in droves and replacing them with mobiles for all their voice calls, research conducted by Mori has found, reports VNU. However, the study was commissioned by Nokia. However, since the most fertile market for fixed-to-mobile substitution was found to be the young professional group, who use their mobile phone for most of their voice calls and are more likely to be male, in the
Amazon.com is allowing consumers to share their photos alongside product descriptions. In their guidelines they say you can post images that highlight a feature of the product (“here’s what the controls on this music player looks like”); images that show the product in use, etc etc. It’s the new new thing in consumer reviews. Beat that Which.