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Category: Ad Buying & planning

Reaction on MySpace MP3 move

  • September 5, 2006
  • Mike Butcher
  • 3G, Account moves, Ad Buying & planning, Ad pricing, Ad selling, Ad targeting, Ad technologies, Ad v, MediaBites
  • 0 Comments

Reaction is coming in on the Myspace decision to sell non-DRM MP3s from unsigned bands registered on the site. The Register: "We reckon it's the record companies that should be more woried about MySpace than Apple at the moment, though. If so-called "MySpace phenomena" such as the Arctic Monkeys and Lily Allen continue to emerge through self-promotion and are given unprecedented direct selling access to their MySpace-addicted audience, where do

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