The Press Release Is Dead — Use This Instead
I’m QUITE TIRED of dealing with MILLIONS of tech entrepreneurs (these days there are a HELL of a lot of you) and (some) PR people who have ZERO clue how to pitch me/TechCrunch/the media. Their pitches are long-winded and rambling. They ask if they could ‘send some more information’. Listen, I have no idea if it’s interesting or not until you send it! Many just ask me out to lunch